TRIGGERDM

You post. They comment. We DM.

Launch App

Stop Replying Manually. Start Converting Comments.

Set a trigger word. Write your DM once. Every comment converts automatically. Zero missed leads. Hours back every week.

Start for Free See How It Works
9:41
Monitor and manage your triggers
Your Posts
FEED
"Drop freebie to get the guide 👇"
14 comments · 2h ago
⚠ No trigger configured for this post yet.
0
Missed leads
Set it.
Forget it. Every comment handled.

How TriggerDM Works

Set Trigger Words

Pick your words. Write your message. Done. Set it once and forget it.

Monitor Comments

We never miss a comment. Every trigger word gets caught. Every lead gets your DM.

Send DMs Instantly

The moment someone comments, they get your DM. No delay. No manual work.

Creators are converting comments while they sleep.

Start for Free

From the Build

13 articles
⚡ Onboarding for One
Dev Diary

⚡ Onboarding for One

Support dashboard, improved replies, first user onboarded, and tackling the legal gymnastics of opening TriggerDM.

Read It
⚡ Prepping for Users
Dev Diary

⚡ Prepping for Users

Tidying automations, adding a 'New posts' banner, and UI tweaks to get TriggerDM ready for users.

Read It
⚡ We Sent a DM
Dev Diary

⚡ We Sent a DM

TriggerDM sent its first automated DM in response to an Instagram comment — a milestone moment.

Read It
⚡ We've Got Posts
Dev Diary

⚡ We've Got Posts

Branded error pages, Instagram post fetching, and updated UI to display posts inside TriggerDM.

Read It
⚡ Login is Ready
Dev Diary

⚡ Login is Ready

Production logins, logout functionality, favicon updates, and error page prototypes for TriggerDM.

Read It
⚡ Instagram Logins
Dev Diary

⚡ Instagram Logins

Building out the Instagram login flow with accounts, sessions, long-lived tokens, and sample posts.

Read It
⚡ UI Build
Dev Diary

⚡ UI Build

Using the prototype to shape the dashboard UI and refine data models for TriggerDM.

Read It
⚡ Webhook Testing
Dev Diary

⚡ Webhook Testing

Proving TriggerDM can handle the chaos with RSpec, secure credentials, and why testing matters

Read It
⚡ More Setup
Dev Diary

⚡ More Setup

Locking in the domain, building the marketing site, and spinning up a dedicated server.

Read It
⚡ System Design and Features
Dev Diary

⚡ System Design and Features

Mapping out account management, spam protection, and admin visibility for TriggerDM.

Read It
⚡ Rails + Webhooks
Dev Diary

⚡ Rails + Webhooks

Building the backend with Ruby on Rails, ULIDs, and Meta webhooks to catch real-time events.

Read It
⚡ Day One with Meta's API
Dev Diary

⚡ Day One with Meta's API

We cracked open Meta's developer ecosystem and set up our test Instagram account.

Read It
⚡ From Idea to Prototype
Dev Diary

⚡ From Idea to Prototype

Every build starts with a spark. Today was about turning that spark into something real.

Read It